Entrepreneur Vivek Ramaswamy‘s campaign plan in the 2024 U.S. Presidential election is akin to former President Donald Trump in terms of both flair and substance. Following a lackluster showing in the Iowa Republican Caucus, the Indian-American businessman announced his endorsement of Donald Trump and withdrew from the contest today. With his charm and unwavering commitment to America-first values, Mr. Ramaswamy—who was comparatively unknown in political circles when he entered the race in February 2023—was able to successfully attract the attention and support of Republican voters. Using the same strategy that had helped Trump win elections in the past, he went for the Republican base in this campaign.
The night when Trump won Iowa and strengthened his case for the Republican candidacy, Mr. Vivek Ramaswamy, a man from Kerala, surprised everyone by entering the Republican race but was still overshadowed by Trump. Though the climate against Mr. Ramaswamy shifted in the last days before the Iowa Caucus, when Trump openly attacked him, calling him a “deceiver” on his social media platform Truth Social and advising Indian-Americans to support the “other side.” Mr. Ramaswamy came in fourth place in Iowa with about 7.7% of the votes cast.
With Vivek Ramaswamy’s 2021 hit “Woke, Inc.,” a scathing indictment of corporate decisions predicated on worries about social justice and climate change, the Harvard-educated millionaire shot to celebrity in progressive circles. During discussions, Mr. Vivek Ramaswamy was frequently criticized by those who were disappointed in him. One such critic was the Indian-born former governor of South Carolina, Nikki Haley, who said, “Every time I hear you, I feel a bit dumber.”
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